It draws attention from the beginning

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In the case of YouTube Shorts, it is also important to understand the interests of the audience that consumes this type of content on the platform. You may understand that your audience wants educational content in Shorts, not just entertainment. But you will only discover this if you observe and even interview your audience to better understand their characteristics.


Unlike traditional YouTube videos, Shorts don't have a thumbnail to entice india phone number list users to click. What they see when they access a Short is already the first few seconds of the video. Therefore, you need to grab people's attention from the very beginning.

Think of something that will spark the user's curiosity and make them stick around until the end. It could be a creative image, a powerful quote, or a provocative question.

Follow the trends
TikTok and Instagram Reels are always hot for short videos, so keep an eye on them to capitalize on the hype and get more views.

Trends can be related to a hot topic, an audio that is going viral, or a different way of shooting video. Make sure the trend makes sense for your brand and leverage it on your channel.