Instead of bothering people with unwanted phone calls

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Television -> YouTube: Instead of watching advertisements on traditional television, consumers are increasingly turning to YouTube, where brands publish their advertisements, promotional videos and other video content.
Radio -> Podcasts: Radio is losing popularity while podcasts are becoming more popular. Brands are creating their own podcasts or sponsoring trendy shows.
Billboard advertising -> Facebook: Instead of investing in expensive facebook database billboards, companies direct their funds to Facebook ads, reaching a precisely selected audience.
Newspapers -> Blogs: Traditional print ads are giving way to blog articles that allow for deeper reader engagement.
Brochures and Flyers -> Email Marketing: Moving away from distributing printed flyers, businesses are using email marketing to deliver personalized offers and information directly to recipients' inboxes.
Phone Ads -> SMS/Messenger Ads:, brands communicate with them via SMS or Messenger messages, offering promotions and updates.
Of course, both forms of marketing have their place in a company's promotional strategy, but it is important to understand their unique advantages and disadvantages in order to use them effectively. For smaller businesses, in most cases, online advertising will be a much more effective promotional activity. Even if you do not run a business online, you should learn the most important forms of online marketing.