Data hygiene for your cell phone number list.

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This CTA is not only specific and actionable, but it is also easily recognizable in certain industries, such as insurance.. Click here to get FREE shippingOne of the biggest barriers to buying products online is shipping costs. Consumers would rather drive across town to pick something up in person than pay for shipping and wait for the product to arrive.

But many consumers will suffer the wait as long as they don’t have to pay for the privilege. That’s why companies like Refine Packaging, a maker of custom boxes , offer free shipping on all orders over a certain dollar amount.

37. Money Back Guarantee Offer Here
Of course. It’s a rare thing in life but it’s true when a company is willing to stand behind its product or service. When you offer a money-back guarantee, consumers feel more confident in trying your product or service.

Most people won’t take advantage of this protection. It takes time and effort, europe cell phone number list so they often won’t initiate the return process even if they’re not completely satisfied. Those who do will appreciate that your company follows through on its promises.

38. Best Value Today Only
This is the most powerful concept of urgency. You are telling your customers that the offer will end after the day is over . Act now before it is too late.


After all, you don’t want to have a limited product that won’t sell in the market. Using this CTA serves as a form of social proof and an incentive to act quickly .


This is a more specific version of the “today only” CTA. It provides a definite end point to the sale, so your consumers know the clock is ticking.
ct Fast or You Might Lose It
Loss aversion is a common psychological principle. For example, in the 2016 election, many people reported that they voted against one candidate rather than for another. Constituents didn’t want to lose something of value, so they voted against the candidate they felt would cause the loss.

You can use this principle in marketing. Tell consumers that they might miss out on something valuable if they don’t act now. You can even mention what they’ll miss out on in the CTA instead of using the more ambiguous word “it.”