During this process, marketing professionals , sellers and consumers go through some important stages, ranging from prospecting to signing the contract.
In light of these steps, the commercial proposal takes on a very important role.
It is through this that the client will have all the information algeria email list 1.76 million contact leads about the product or service they wish to purchase, including delivery times, scope of work, prices and payment methods.
The commercial proposal acts as a call for the client to decide whether to hire the service or buy the product from your company.
Due to its importance, it is essential that the seller knows how to make a good document to attract new consumers and even to retain customers.
If you want to improve your company's sales, keep reading: we are going to present you with all the information you need to know to prepare a good sales proposal .
Know the objective of the commercial proposal
Before beginning to draft the sales proposal, it is essential that sellers take a few minutes to review their true objective and what paths will help them to draft a good document.
Knowing or even remembering what the proposal is for is very important, because in the daily rush some aspects that make it different can end up being overlooked.
The goal of a good proposal is to unite the client's need (known by the seller during the prospecting stage) with what the company has the best to offer.
Therefore, the use of standard proposals is not welcome, since they do not consider the personalization of what the consumer is looking for, a factor that can end the effectiveness of the customer's purchase.
How to make a business proposal
In the excitement of sending the proposal to the client as soon as possible, the seller may forget crucial points that make the proposal more interesting for the consumer.
Therefore, it is advisable that before beginning to write the document, the seller organizes the materials that will help him promote the proposal.
It is worth checking whether you already have company letterhead, whether the logo is in high resolution, and whether graphs, tables, and timelines produced in other programs — such as Excel — are easy to insert into the proposal.
Thinking about the design before outlining the document is important, as it gives a professional air to the business proposal, which will surely attract even more attention from your prospect.
If the offer is delivered to the client in print, it is necessary to invest in customized company folders to accommodate the document and also include company presentation materials, such as a folder.