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In addition, it is certified on the best platforms to apply this strategy, such as Stazione RD and E-goi . Find out more about e-Plus Agency! Present in the market for more than 10 years, Agência e-Plus has carried out more than 400 important e-commerce and digital marketing projects for companies such as Signorina , Rete Torra and Gregory , for example, in Brazil, Argentina, Costa Rica, Ecuador, Colombia, Portugal and Spain, among other countries.


You can also hire from anywhere in the world. To do so, mexico phone number list on the button below and start a conversation with our team via the messaging app now: Generation Z, also called Gen Z, TrueGen, Centennials or Zoomers, formed by individuals born between 1997 and 2012, already occupies the second place in Brazil in terms of consumer power. In this article, we will present some data and characteristics of this generation and show you, marketers, how to captivate this audience.


Follow me! Follow @agencyeplus on Facebook! GEN Z AS A CONSUMER FORCE With 2 billion individuals, according to numbers compiled by the portal IstoÉ , Generation Z already constitutes 25% of all people in the world. Meanwhile, in Brazil, which is an aging country, they are 34 million, or only about 16% of the population. However, in Brazil, according to data from IstoÉ, Zoomers have already become the second largest workforce.