Roberto, so what can I do? Work to get reviews that point exactly where you want them! For example, you could invent an ad hoc marketing strategy and offer your customers an incentive to talk about a particular product/service you want to position yourself on in a local context. Be creative, the possibilities are endless. 3) On-page optimization Contrary to the two factors we have just analysed, on-page optimization is especially relevant for the positioning of websites on local SERPs.
But, indirectly, local traffic on the website helps to gain sri lanka number data positions in the local pack too. Local pack and website are in fact two communicating vessels, so your local SEO strategy should include both. The amount of quality content . Let's face it: most local businesses have skimpy websites, created with the intention of being little more than a flyer or a business card.
If, however, you commit to working on content (perhaps by creating a blog with a good editorial plan) you could attract Google 's attention in no time. Keyword occurrences . Slowly, I'm not saying that you have to fill your pages with keywords until they burst... but your strategic keywords certainly have to be present in the right places on the pages. [read-also post-slug=”seo-friendly-editorial-calendar-template”] Your site's content is also where you can best connect your business with other entities known to Google .