Writing your own meta descriptions

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Keyword Optimization: You can naturally include your target keywords in a custom meta description, which can improve your page's visibility in search results.

Call-to-action: You can include a compelling CTA in your custom meta descriptions, encouraging users to click through to your page.

Brand Consistency: You can ensure that the content and message of your meta descriptions align with your brand voice, tone, and style.

Against:
Time consuming: Writing unique meta azerbaijan whatsapp descriptions for each page of your website can take a lot of time and effort, especially if you have a large site.

Risk of over-optimization: If you are not careful, you risk stuffing keywords into your meta description, which could damage your CTA and lead to penalties from search engines.

It depends on your skills: Writing great meta descriptions requires skill and an understanding of SEO best practices .

Pros:
Automated Process: Google can automatically generate meta descriptions based on the content of the page. This saves time, especially for large websites.

Dynamic and contextual: Google-generated meta descriptions are dynamic and highly relevant to the user's query, which can potentially increase CTR.