Adobe buys Frame.io for over €1 billion to boost its video editing tools

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Abdur14
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Adobe buys Frame.io for over €1 billion to boost its video editing tools

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By Dalí Veliz
Marketing4eCommerce Editor
LThe creation of multimedia content has become a key aspect for companies and businesses to adapt to the new era of digital transition. Especially when we talk about videos, which are seen as a new trend to boost digital marketing and business visibility.


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Adobe is one of the companies with the greatest presence sri lanka business email database in the digital creation field thanks to its various tools dedicated to the creation and modification of multimedia content. Now, the company that created Photoshop has announced the purchase of Frame.io to strengthen its catalogue of tools.

What is Frame.io
Frame.io is a platform that offers collaborative tools for professionals who work in creating and editing video. Through its cloud-based platform, it is possible to upload content, review it, and share it among work teams, creating a centralized means of working, even with remote teams. In this way, work teams can access scripts , tests , or drafts of videos , in order to review them and generate better feedback for the development of the final product. Frame.io offers messaging and comment and review management functionalities, which allow team workflows to be organized.
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