5 Digital Marketing Influencers to Follow in 2018

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Do you think 2018 could be the right year to give new impetus to your digital strategies? Then you should know that influencer marketing is the way to go. In this post we present you 5 influencers to follow.
In marketing campaigns, “ word of mouth” has always been considered a guarantee of success. According to a Nielsen study , 83% of consumers globally make purchasing decisions based on recommendations from friends and family, and another 66% trust the opinions that other users publish online.


If we add that the person who gives their opinion on a product or service list of barbados consumer email is famous or recognized by public opinion or a professional circle, the chances of success in advertising or a digital marketing campaign are almost 100%. According to the Musefind platform , 92% of consumers trust the opinion of an influencer more than traditional advertising.


Influencers are people who have strong credibility on a specific topic and, through their presence and influence on social media , can become the ideal testimonials for a brand . Influencers operate on various types of platforms: social networks (the most popular medium, which gives voice to bloggers, Instagrammers and Youtubers), email marketing campaigns, conferences and events, personal blogs, podcasts, videos and any other formula that allows you to interact with an audience.